Information

PROTINE

THE ATHLETES' ALLY

The PROTINE project grew out of the ambition to build a strong brand in the world of sports proteins and supplements. The goal was an identity able to stand out in a crowded sector while inspiring trust, credibility and motivation.

The work covered brand identity creation, strategic positioning, the development of a coherent visual world and the design of every communication asset. This end-to-end approach guarantees a consistent experience across all brand touchpoints — website, social media, packaging and advertising campaigns alike.

PROTINE